Introduction

Have you ever wondered why so many sites receive so much traffic? Have you frustrated yourself trying to achieve the same results? We've all heard of link exchanging, reciprocal linking and search engine optimization. Although they have proved to return excellent results, they require deep pockets and/or countless hours of time. If you're like most, and lack both the time and money, you may be interested in opting for another solution.

Providing a news feed to fellow webmasters can increase your site's traffic. But what about those users who don't have their own sites to place your feed on? Not to worry, as there is a solution for them.

If you haven't already heard of it, KlipFolio provides users with up-to-date headlines and information through Klips. Klips are information channels that can be added to a user's KlipFolio, residing on their desktop. As Serence puts it, "KlipFolio is a real time saver - a "break through the clutter" approach to gathering information that interests you."

"How can this benefit me", you ask? Simple. Give your users the added touch of having your content delivered directly to them. Don't have time? Don't need it. Apart from setting aside a few minutes to read this article and modify the code we've provided for you, you needn't any more time than that!

Serence provides many methods of creating your own customizable Klip, ranging from RSS to RDF XML formats and more. This article will show you how to design your own Klip using an existing RSS XML feed, as well as retrieving data from your MySQL database using PHP.

It is recommended that you download the Klip Development Kit (KDK) from the Serence website. Guides and templates are included in the package to assist in your Klip development. We'll take advantage of the template provided in the KDK for designing our Klip.

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